Google Knowledge Panel Interface Patent
Managing Knowledge Panels at Google A patent from Google shows a planned approach for people from...
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Recent Blog Posts
Google Understands An Author Style Well Enough to Imitate It
Earlier this year, I wrote a post called Author Vectors: Google Knows Who Wrote Which Articles...
Search Term Report Changes: 3 Ways To Supplement Lost Search Term Data
In September 2020, Google Ads announced that only search terms that “a significant number of users...
Selecting Candidate Answer Passages
Ranking Passages at Google The Google I/O Developer's conference was called off this year, and a...
Weighted Answer Terms for Scoring Answer Passages
Featured Snippets that Answer Questions Google shows several different types of featured snippets in search results....
5 Color Tools That Will Improve Your Design Accessibility
Color plays a significant role in design; it helps create emotions, draw interest, and convey...
Relevance-Ordered Categories of Information in Search Results
Relevance Ordered Categories for Search Results on Mobile Devices? As a reporter for the Daily Planet,...
5 Common Google Ads Mistakes You Can Fix Today
When reviewing our clients’ existing Google Ads services, we often notice the same issues are hurting...
Task Search Suggestions at Google
A New Kind of Search Suggestions at Google Based on Tasks Google shows a set of...
Before You Hit Send: How to Maximize Your Outreach Preparation
Pitching is about more than sending emails, crossing your fingers, and hoping for the best. When...