What We Are Talking About

Subscribe to Our Newsletter

This field is for validation purposes and should be left unchanged.

*Required

Recent Blog Posts

five people working together on a project using sticky notes on a table

How to Use Interactive Content and Improve SEO

Have you ever visited a website’s landing page and felt so underwhelmed with the content that...
modified search queries

Modified Search Queries

Modified Search Queries Based on Misspellings and Synonyms This patent is about ranking modifications of a...
Clustering Entities

Clustering Entities in Google SERPs Updated

The Clustering Entities Patent Is Updated One of my latest blog posts was about Google clustering...
visual illustration of arrows on a target

Three Steps to Prevent Future Link Building Failures

As a marketer, you know that building links for your website is a crucial part of...
Google MUM Featured Image

Google Mum Update

More About Google Mum Google was granted a patent on using Google MUM to answer questions...
illustration of a woman asking "ok google, show me the carlsbad beach news"

Clustered News Results at Google

Limitations of News Results A searcher may search for news about a particular topic, story, or...
Updated: Inferring Geographic Entity Locations in Queries

Updated: Inferring Geographic Entity Locations in Queries

Where Do Entity Locations Appear in Queries? Some search queries submitted by searchers refer to physical...
Enhancing Sitelinks With Creative Content

Enhancing Sitelinks With Creative Content

Enhancing Sitelinks Patent is About Adding Relevant Text to Sitelinks I have written about Google sitelinks...
5 stars

Don’t Forget About Your Online Reviews: They’re Everywhere!

In today’s world, reviews matter. Everyone consults online review platforms such as Yelp and Google to...
Sharing User Activity Data at Google

Sharing User Activity Data at Google

Every breath you take And every move you make Every bond you break Every step you...