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Recent Posts

How to Blend and Rerank Search Results at Apple

How to Blend and Rerank Search Results at Apple

Another Sign that Apple Search is On Its Way Apple appears to be working towards developing...
Relevant Search Results for Longer Documents at Google

Relevant Search Results for Longer Documents at Google

Ranking of Books and Other Long Documents in Search Results A newly granted Google patent tells...
Benefits of Link Building - What Is It & Why Do It

What is Link Building and What are the Benefits?

One of the common questions people new to digital marketing ask is related to Link Building. ...
Spoken Queries Using Language Models

Spoken Queries Using Language Models

Automated Speech Recognition using Use of Class-Based Language Models to Transcribe Speech to Text The Google...
Local Predictive Search Suggestions From Google

Local Predictive Search Suggestions From Google

Predictive Search Suggestions Based on Location This patent is about providing information relevant to search queries....
Machine Learning For a Ranking Model

Machine Learning For a Ranking Model

Machine Learning at Google This Google patent is about training a machine learning model to rank...
Google Ranking Search Results

Google Ranking Search Results

How Google Responds to Queries when Ranking Search Results A patent from Google filed in 2019...
Google Describes a Machine Learning Model For a Searchable Index

Google Describes a Machine Learning Model For a Searchable Index

Information Retrieval Ranking versus Machine Learning Ranking Search has historically ranked search results in response to...
Google Speech Search Using Language Models

Google Speech Search Using Language Models

Language Models Being Used For Speech Recognition Way back in 2007, I wrote a post called...
Identifying and Addressing Drops in Organic Visibility

Identifying and Addressing Drops in Organic Visibility

Working in digital marketing and, in particular, SEO comes with its own unique set of challenges....